Hat Day in the Sun 2017!

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Watsonville, California based American Hat Makers is hosting the tenth annual ​Hat Day in the Sun​. ​Hat Day in the Sun ​is a skin cancer educational event and hat give-away. Last year American Hat Makers gave away nearly 500 of their wide-brimmed, sun protection hats.
Held on Thursday, June 22, 2017, the event will begin at 1:00 and goes until all the hats are given away!

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​Hat Day in the Sun​ is an annual national public awareness campaign dedicated to educating adults and children about how the right head wear can protect against skin cancer, sun damage, and premature aging. To celebrate this event, American Hat Makers will be giving away FREE​ wide-brimmed sun-protection hats.

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One of American Hat Makers’ core values is giving back to the community, and this is one of the most meaningful methods of doing just that. We are dedicated to heightening the awareness of skin cancer and the benefits of wearing a hat in the prevention of sun damage. Our lightweight and durable SolAir ​hats boast a 50+ UPF rating and are made of nylon mesh with a polyester liner. Come check out this event and walk away with an awesome hat that’ll keep you cool and safe!

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Voodoo Hatter!

Voodoo Hatter goes to lengths unseen to deliver the ultimate in handmade leather top hats. 19th Century style infused with fierce sensibility and a touch of dark energy make our Voodoo Top Hats essential to your subversive lifestyle.

 

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The Caliber in red, black, cigar, and rattlesnake.

 

From hard-kicking rocker to brazen biker or neo-noir grifter, you will make a definitive statement wherever you go. We designed these bad asses to be the kinds of hats you can become known for wearing. Formed out of black or brown full-grain smooth leather, our toppers are built to last. The new additions feature remarkable airbrushed, laser engraved designs and eye catching rattlesnake skin overlay.

 

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The Skull N Roses (design by Adam Rose)

 

Adam Rose of Fallen Owl Tattoo is an amazing tattoo artist who sends us his designs to be used in the production of our hats!

 

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The Silver Skull (design by Adam Rose)

 

These styles utilize state-of-the-art laser engraving and airbrushing techniques to perfectly recreate Adam’s absolutely stunning works of art.

 

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The Cocktailer (design by Adam Rose)

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Shipwrecked (design by Adam Rose)

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Balance (design by Adam Rose)

 

Voodoo Hatter lives for biker rallies! Whether it’s the Lone Star rally in Galveston, Texas or the world famous Sturgis Motorcycle Rally we love absolutely tearing it up with our fans and having a great time.This year’s rallies were especially great. As we attend more and more rallies, Voodoo Hatter becomes more and more recognizable among the community and being able to experience that first hand is incredible!

 

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Downtown Sturgis 2016

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Enjoying Sturgis Motorcycle Rally

Voodoo Hatter is even respected among celebrities! We’re absolutely delighted to see such a wide range of stars enjoying our hats!

 

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Steven Tyler of Aerosmith looking absolutely characteristic in an El Dorado

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Elvis Nolasco of American Crime rocking an El Dorado

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Anastasia Baranova of Z Nation wearing an El Dorado.

It really isn’t hard to see why Voodoo Hatter is so well loved! When you put on a topper by Voodoo Hatter it invokes an adventurous spirit that’s sure to take you to new places! When it comes to Voodoo Hatter, the meek need not apply!

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Do you believe in MAGIC? American Hat Makers does!

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Do you believe in MAGIC?

I’m not referring to the David Copperfield kind (although this kind does appear in Las Vegas!)

Nor I am I referring to the pulling a rabbit out of a hat kind (although this kind does involve hats!)

No, I am referring to the amazing, one-of-a-kind fashion tradeshow that takes place in Las Vegas twice a year. With over 60,000 (yes, that is correct: sixty THOUSAND) industry insiders in attendance, MAGIC is the marketplace for all things fashion forward.

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If this is the place to be then you know American Hat Makers is there! We are proud to be a part of this huge marketplace for the past several years. It’s one of our favorite places to be! (Well, they all are, but don’t let the secret out!)

MAGIC is truly like nothing else and American Hat Makers is thrilled to be exhibiting in “The Collective” marketplace again this year.

What is “The Collective” you ask? well, according to MAGIConline:

THE COLLECTIVE is the culture of men’s fashion. This platform showcases everything from classic collections to lifestyle-driven and licensed apparel for men and young men. By uniting this community under one roof next to PROJECT, THE COLLECTIVE gives buyers unparalleled access to the rapidly growing men’s and young men’s market.

Come by THE COLLECTIVE and find us:   August 15-17, booth #30038.

This year we will be proudly showcasing both our new hats and our perennial bestsellers as well as celebrating our new Outdoor and Heritage catalogs!

 

If you’re in Vegas August 15- 17 we’d love to see you – or you can follow the magic on our Facebook page or  Instagram or Twitter!

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Written by Jessica Johnson exclusively for American Hat Makers

Take Care of Your Hat: American Hat Makers Shares Hat Care Tips

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A great hat may speak for itself ~ but it still needs you to take care of it!

Finding the perfect hat can feel a little like that birthday when you get exactly what you wished for ~ you want to dance about and show it off to everyone!

And right you should, go ahead and show it off! Sport that hat, tip it to strangers, wear it with pride! Your American Hat Makers hat will bring you years and years of joy and happiness – not to mention protection from the sun, rain and wind – especially if you take good care of it.

Here are a few videos to help you do just that – our team has compiled a series of videos to help you clean, pack, shape and even add a chin strap to your  hat.

How to Clean a Suede & Finished Leather Hat:

Here Kameron shares how to do general cleaning of suede and finished leather hats as well as how to get rid of unwanted scuffs and scratches. He also demonstrates the gentle touch required when cleaning our airbrushed and laser etched hats.

How to Pack A Hat:

Watch Kameron demonstrate our hat packing tips! Learn about the hat saving taco move.

 

How to Maintain Your Hat’s Shape:

Learn our best tips for helping your hat maintain its ideal shape.

How to Shape a Hat:

American Hat Makers founder Gary Watrous demonstrates the best way to shape your leather hats using a simple coffee can. He also shows his favorite techniques for utilizing our wire shaping systems.

 

Here is another exclusive video of  American Hat Makers founder, Gary Watrous showing you how to attach a chin strap to your mesh hat using a pencil!

How to Add a Chinstrap to a Hat:

Not one to be left out, we have Gary’s son, Garth, demonstrating how just how indestructible our hats really are! You have to see this to believe it!

Our Hats Are Crushable:

 

If you have any questions please call us – we love to help!

1-800-NICE-HAT

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Written by Jessica Johnson exclusively for American Hat Makers.

Introducing our New Line: Freedom Hats

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Let Freedom Ring!

All of us at American Hat Makers are excited to announce our newest line of hand-crafted, top-of-the-line hats:

Freedom Hats

Freedom Hats are the ultimate in durable, luxurious, one-of-a-kind outdoor hats. And, like all of our hats, they are suitable for all of your adventures – from kayaking to golfing, horseback riding to gardening, hiking to rock climbing and anything else you do!

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Made from the same high-quality, 100% sourced and produced in the USA materials as all of our American Hat Makers hats, Freedom Hats offers you an exceptional deal on limited run hats.

Our vision for Freedom Hats is to produce hats that live up to our high American Hat Maker quality standards while offering exceptional value to you. We do this by producing hats based on the availability of exclusive materials – which are then used to produce a limited run.

With this model we are able to offer these unique hats to you at an amazing price. 

If you are interested in taking advantage of this unprecedented opportunity to buy from American Hat Makers act fast! Each season our line of Freedom Hats will change based on the availability of materials. While we require you to place an order for a minimum of 12 hats in the same style keep in mind this is not a pre-pack – you get to choose the colors and sizes of your hats! 

Don’t forget, each and every hat from our Freedom Hat line is produced, by hand, in our Watsonville shop. Each hat adheres to our high-quality standards and is backed by our exclusive unconditional lifetime guarantee: 

We guarantee our hats for a lifetime against defects in materials and workmanship.

We include our sizing system with your order. This allows your hat to be adjusted to three different sizes. Should you need a different size than this allows, we will gladly exchange your hat for a perfect fit. Simply return the hat in the original box with a note as to what you need, and we will send you the appropriate replacement. By the same token, if the color of the hat is not what you expected we will exchange for another of our standard colors at no extra charge.

Our 100% Satisfaction Guarantee speaks for itself. Should the hat not meet up to any of your expectations, simply return the hat to us for a full refund (less shipping costs)……no questions asked.

We are proud to introduce you to Freedom Hats and look forward to offering you another way to enjoy all the benefits of our high-quality, handcrafted hats at an amazing cost savings!

Contact us NOW at 1-800-NICE-HAT to get in on this incredible new opportunity! 

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Photographer: Neil Simmons

Stylist: Ruby Roxanne Agresta

Models: Greg Flowers, Heather Bonds and Nicole Hatsedakis Happee

Catalog Design: Nikki Wolf

Blog Post Written by: Jessica Johnson

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Big Hats for Big Heads ~ We Got ’em!

If you have a larger than average head, finding a hat that not only fits properly, but is flattering as well, can be a big hassle.

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But not here at American Hat Makers! We proudly offer hats in large sizes all the way up to 5XL.

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Did you know that your hat size doesn’t change, once you are an adult? So although you may wear different pant sizes over the years, your hat size will stay the same.

If your head – measured around the largest part of your head – is between 23 5/8” and 24- 1/8” you are an XL. If your head measures 24 7/8” to 25 3/8” you are a 3X.

And we have you covered, no matter what size you are!

Take Jeff, for example. We met him at our recent Hat Day in the Sun event where we gave away over 500 sun protection hats including many from our top-selling SolAir line. Jim came by with his wife and was helping her select a free hat to wear.

When we asked Jeff where his hat was, he sadly told us he had a larger head and was never able to find a hat that fit him.

“And if I find one that fits, it never looks right,” he said.

Well, it was Jim’s lucky day! We were more than happy to run into the warehouse and find him a hat that fit – and looked great too!

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If you want more information about finding a hat to fit your head and your lifestyle, come visit us at The Hat Hangar. We are located at 125 Aviation Way in Watsonville, CA and we are always happy to help you find just the right hat!

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American Hat Makers in the Community: Headwear for the Homeless

At American Hat Makers we are dedicated to operating our business with the same level of integrity and compassion that we strive to bring to our day to day lives. We treat each and every team member as though they were family, for indeed, they are.

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Our dedication to sustainable and compassionate business practices extends far beyond the walls of our Watsonville warehouse. We believe in supporting the organizations that support our local community and are always willing to contribute high-quality donations for local events such as prizes or silent auctions for non-profit organizations.

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One of our most fulfilling  campaigns is Headwear for the Homeless. Last winter we teamed up with The Headwear Association for the Eighth Annual Headwear for the Homeless Hat Giveaway.

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In conjunction with the Bollman Hat Company, Magid Hats, and Dorfman Pacific we distributed more than 5,000 free winter hats from New York City to Santa Cruz.

“We gave at least 200 beanies away at the homeless shelter. Afterwards we walked the streets and passed out free hats to anyone we thought may be cold. It was a great experience. The event was truly amazing to be a part of, and teaching our daughters about local philanthropy has been priceless,” recalls Hannah Watrous, Director of Global Marketing for American Hat Makers.

Hannah Watrous is a driving force behind American Hat Makers’ charitable and philanthropic giving. With a background and degree in Addiction Counseling, she brings a compassionate and insightful mindset to the business. Hannah’s open heart and dedication to service contribute to the giving culture at American Hat Makers. She is a tremendous role model.

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We are honored and pleased to be able to help others and support the residents, schools and other organizations doing good work in Santa Cruz County. We are truly grateful to be a part of this thriving and caring community!

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