The amazingly talented Lindsey Stirling!

Lindsey Stirling  is an American violinist, dancer, performance artist, and composer.

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She presents choreographed violin performances, both live and in music videos found on her YouTube channel, which she created in 2007. Stirling performs a variety of music styles, from classical to pop and rock to electronic dance music. Aside from original work, her discography contains covers of songs by other musicians and various soundtracks. Her music video, “Crystallize” finished as the eighth-most watched video of 2012, and her cover version of “Radioactive” with Pentatonix won Response of the Year in the first Youtube Music Awards in 2013. Stirling achieved one million singles sold worldwide by August 2014. As of July 2016, her Lindseystomp YouTube channel exceeded 8 million subscribers and over a billion total views. Stirling has been named in Forbes magazine’s 30 Under 30 In Music: The Class Of 2015. Forbes notes her quarter-finalist position on America’s Got Talent in 2010, a No. 2 position on the Billboard 200 for her second album Shatter Me in 2014, and her 8 million subscribers on YouTube. Stirling’s debut album was a commercial success in Europe, selling 200,000 copies in Germany, winning a platinum certification; three additional certifications were given by Austria, Switzerland and Poland. The debut album was nominated for the 2014 Billboard Music Awards for Top Dance/ Electronic album. Stirling’s second album Shatter Me won the 2015 Billboard Music Awards for Top Dance/Electronic Album. Check out this awesome video, Roundtable Rival, to see just how talented Lindsey is!

 

 

Her dancers are always so coordinated and alluring! It’s always such a pleasure watching one of Lindsey’s videos. She’s so obviously passionate about what she does, seeing someone create something so beautiful and genuine is so inspiring!

 

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Lindsey and the Roundtable Rival dancers. The top hat on the left is a Trinket!

Stirling describes her childhood as being raised in a modest household and stated “I would not trade my humble childhood years for anything else. Due to her family’s financial limitations, her parents could only afford to find a violin teacher who would give her half lessons. Told by instructors that “a child isn’t going to learn how to play in 15 minutes a week”, her parents persisted, and at the age of five she began taking violin lessons. You can see where this led!

 

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Lindsey with the Master of Tides dancers. The hats pictured here are the Pipefitter, Kraken, and Trinket!

Nowadays, Lindsey is recording amazing music and stunning crowds with performance pieces like “Master of Tides”. Lindsey partnered with UE Boom to create a live, spontaneous performance piece in a crowded plaza and filmed it with hidden cameras! Check out this one-of-a-kind performance!

 

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Whenever we get the chance to partner with such a unique, creative-minded individual such as Lindsey, we’re reminded of why we do what we do! At American Hat Makers, we strive to create masterful pieces of art, so that artists like Lindsey can achieve their vision and continue to fill the world with captivating and genuine art!

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The Myth of Finding the Perfect Hat

Just as the shopkeeper told Harry Potter, “The wand chooses the wizard…” so does the hat choose you!

It is not an unusual occurrence that someone will come into the shop and say they are “just looking” and don’t want our help. But they go on to try on hat after hat, looking for the “right one” while our sales person is standing by, hat in hand, waiting patiently.

You see, our sales people are trained hat whisperers, and they know how to listen. They can see the customer’s energy and can listen to which hat is calling to them.

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Beth Watrous helping customers pick their perfect hat.

Our sales people may ask you a few questions to help narrow your options, such as:

  • Is this hat for everyday wear or a special occasion?
  • What kind of music do you like to listen to?

Meanwhile, they are checking out your vibe, your style – do you seem to like attention, want to me noticed? Or perhaps you are more subtle, want to hang back a bit?

No matter what your style, from Steampunk to Outback, we have got your topper!

There is an art to picking the right hat – one that creates symmetry and brings balance to your face.

The right hat complements the features you have, accentuating the positive and creating harmony.

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Jamie Foxx and his daughter Annalise Bishop wearing the Wisdom

If you have a round face, a flat bill may make your face look rounder, so you may want to avoid that style. Tilt your hat back a bit, if it is tilted forward your face may look shorter.

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Madison Hu wearing a Summit 

If your face is longer, pick a hat that will shorten the appearance of your face. Perhaps a Fedora, jauntily tilted to the side?

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Drake Bell wearing the Summit

If you are like me and have a square face, well then, that wide brim might be calling to you. Pick a hat with some curve to it to soften the hard angles.

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Brando Eaton wearing a Cyclone

The right hat can make all the difference – it can bring you to the forefront or give you a quiet confidence.

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It can also transport you to another realm completely, so tread carefully, and trust the hat!


If you would like to read more about selecting and wearing your next hat, check out these links:

From The Art of Manliness

From Men Style Fashion

From Articles of Style

From Essential Style for Men

As the world’s leading luxury boutique hat brand for over 40 years

American Hat Makers prides itself on creating handmade American products.

We are THE Premiere cut and sew facility in the world.

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Written for American Hat Makers By Jessica Johnson

Hannah Bertollini Watrous

One of the first things you notice about Hannah Bertollini Watrous is the warmth of her smile. Most likely the second will be the warmth of her hug, because whether she is meeting you for the first, or fifty-first, time she will greet you like you are a long lost friend.

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Its that open joy that drives Hannahs work as the Global Brand Marketing Manager for Watsonville-based American Hat Makers.  Hannah is an integral piece of the family business (Husband Garth is the son of Founder Gary Watrous), whose mission is, Having fun, laughing often, and honoring everyone’s unique strengths.

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When I first met Hannah it was not long after American Hat Makers had moved into their large warehouse near the Watsonville airport. What began as a one-man operation in her father-in-laws garage over 40 years ago has since grown to employ 50 positive and fun loving people who work together to produce the finest, most striking, handmade leather hats in the world.

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As Global Brand Marketing Manager, Hannah is tasked with promoting several unique brands under the American Hat Makers umbrella. This is no small task, as each line has its own distinct personality. Her work takes her all over the country, from the Sturgis Motorcycle Rally in South Dakota, to high-end trade shows in Las Vegas and New York.

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Regardless of how many miles she is logging, Hannahs priority is family first and foremost. I love that my beautiful daughters (Gianna, 23 and Leilani, 16) have the courage to follow their dreams, take risks, and fall short. They both love deeply, are knowledgeable, athletic, nurturing, humorous, and part of the next generation of entrepreneurs who will make a difference in our community,she said.

dsc_0052As far as her marriage is concerned, Hannah clearly loves working with her husband Garth as much as she loves him. We really complement each other. Im proud of the fact that we work so hard on our relationship so that our girls are able to see what a healthy relationship looks like – to be respected, loved, and enjoy life to the fullest!”  

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Clean and sober for over 18 years, Hannah is now addicted to living life fully present and finding love and laughter in every day. Her dedication to enjoying life is evident in every aspect of her being. With her guidance, American Hat Makers dedicates as much to the fulfillment of their employees as they do to making amazing hats. She and Garth mentor employees, provide monthly themed breakfasts and lunches and Keep it Weird days (where everyone dresses up and laughter and smiles abound!) They work to encourage each and every employee to become their highest selves and fulfill their dreams.

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One of the things Hannah feels most strongly about is helping the community. I know we are fortunate to live a charmed life and it feels exceptionally good for my family to be able to give to those in need.

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Whether it is through American Hat Makersannual Hat Day in the Sun event, where they give away hundreds of hats and educate the community about protecting their faces from the sun, or by gifting beanies and socks to the homeless each winter through their Headwear for the Homeless campaign, Hannah knows it is through giving that we receive much more.

I used to really worry about what others thought of me,she said.  Now I feel incredible knowing I work hard at keeping my side of the street clean and discovering how I can be the best me, and finding ways to impact our world in a positive way. There’s not a doubt in my mind that I can make a difference. I have an abundance of Faith in the outcome.IMG_0625.jpg

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Voodoo Hatter!

Voodoo Hatter goes to lengths unseen to deliver the ultimate in handmade leather top hats. 19th Century style infused with fierce sensibility and a touch of dark energy make our Voodoo Top Hats essential to your subversive lifestyle.

 

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The Caliber in red, black, cigar, and rattlesnake.

 

From hard-kicking rocker to brazen biker or neo-noir grifter, you will make a definitive statement wherever you go. We designed these bad asses to be the kinds of hats you can become known for wearing. Formed out of black or brown full-grain smooth leather, our toppers are built to last. The new additions feature remarkable airbrushed, laser engraved designs and eye catching rattlesnake skin overlay.

 

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The Skull N Roses (design by Adam Rose)

 

Adam Rose of Fallen Owl Tattoo is an amazing tattoo artist who sends us his designs to be used in the production of our hats!

 

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The Silver Skull (design by Adam Rose)

 

These styles utilize state-of-the-art laser engraving and airbrushing techniques to perfectly recreate Adam’s absolutely stunning works of art.

 

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The Cocktailer (design by Adam Rose)

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Shipwrecked (design by Adam Rose)

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Balance (design by Adam Rose)

 

Voodoo Hatter lives for biker rallies! Whether it’s the Lone Star rally in Galveston, Texas or the world famous Sturgis Motorcycle Rally we love absolutely tearing it up with our fans and having a great time.This year’s rallies were especially great. As we attend more and more rallies, Voodoo Hatter becomes more and more recognizable among the community and being able to experience that first hand is incredible!

 

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Downtown Sturgis 2016

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Enjoying Sturgis Motorcycle Rally

Voodoo Hatter is even respected among celebrities! We’re absolutely delighted to see such a wide range of stars enjoying our hats!

 

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Steven Tyler of Aerosmith looking absolutely characteristic in an El Dorado

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Elvis Nolasco of American Crime rocking an El Dorado

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Anastasia Baranova of Z Nation wearing an El Dorado.

It really isn’t hard to see why Voodoo Hatter is so well loved! When you put on a topper by Voodoo Hatter it invokes an adventurous spirit that’s sure to take you to new places! When it comes to Voodoo Hatter, the meek need not apply!

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Do you believe in MAGIC? American Hat Makers does!

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Do you believe in MAGIC?

I’m not referring to the David Copperfield kind (although this kind does appear in Las Vegas!)

Nor I am I referring to the pulling a rabbit out of a hat kind (although this kind does involve hats!)

No, I am referring to the amazing, one-of-a-kind fashion tradeshow that takes place in Las Vegas twice a year. With over 60,000 (yes, that is correct: sixty THOUSAND) industry insiders in attendance, MAGIC is the marketplace for all things fashion forward.

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If this is the place to be then you know American Hat Makers is there! We are proud to be a part of this huge marketplace for the past several years. It’s one of our favorite places to be! (Well, they all are, but don’t let the secret out!)

MAGIC is truly like nothing else and American Hat Makers is thrilled to be exhibiting in “The Collective” marketplace again this year.

What is “The Collective” you ask? well, according to MAGIConline:

THE COLLECTIVE is the culture of men’s fashion. This platform showcases everything from classic collections to lifestyle-driven and licensed apparel for men and young men. By uniting this community under one roof next to PROJECT, THE COLLECTIVE gives buyers unparalleled access to the rapidly growing men’s and young men’s market.

Come by THE COLLECTIVE and find us:   August 15-17, booth #30038.

This year we will be proudly showcasing both our new hats and our perennial bestsellers as well as celebrating our new Outdoor and Heritage catalogs!

 

If you’re in Vegas August 15- 17 we’d love to see you – or you can follow the magic on our Facebook page or  Instagram or Twitter!

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Written by Jessica Johnson exclusively for American Hat Makers

American Hat Makers: Heading to Sturgis

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American Hat Makers is getting ready for the 76th Annual Sturgis Motorcycle Rally in South Dakota August 8-14.

If you are not familiar with the epic event that Sturgis is, here are some facts from the official Sturgis Motorcyle Rally website:

  • in 2015 there were 739,000 attendees
  • there were over 900 licensed vendors (American Hat Makers has attended Sturgis for the past three years!)
  • 122 marriage licenses were issued. (There must be something about seeing folks in their leathers and on their bikes!)
  • Sturgis has approximately 6,700 residents, but each year the population nearly doubles that of the entire state!
American Hat Makers will be featuring the Voodoo Hatter line come check us out at the corner of Main and Junction!

This year we have more of our unique and eye-catching hats and gear like steampunk goggles, belts, and bags.

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Of course,  we will be showcasing our full line of artisan, hand-crafted, Made in the USA hats. 

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Come by our booth and say “Hey”, try some lids on, check out our gear, and
find your next favorite hat!  
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Don’t be shy, you’re at Sturgis! 
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Written by Jessica Johnson for American Hat Makers.

Happy Birthday to Gary Watrous! 

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The American Hat Makers family came together last week to celebrate the 66th birthday of founder and president Gary Watrous.

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It’s easy to celebrate a man like Gary – he’s far from a stereotypical “boss.” Not only is he profoundly passionate about leatherwork and hat making, he is equally enamored with the team of people working with him at the Watsonville warehouse and boutique.

Gary’s heart of gold is the stuff of legend at American Hat Makers, and each and every employee knows they can come to him if they need anything and he will do all he can to help.

To Gary, the team he works with is like family. In fact, many of the folks working at American Hat Makers are family. Gary’s wife, Merry Lee contributes to design and creative development; son, Garth, is second in command; and his daughter-in-law, Hannah, is the Director of Global Marketing and Branding.

“Family has always been the most important part of life to me,” Gary said. “There is a satisfaction in sharing the creative process and continuing the dream with those you love.”

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Daughter-in-law Hannah serves the birthday cake.

Speaking of those he loves, Gary’s constant companions, Ruby and Pearl, come with him to work everyday. They are an important part of the team and if you come to the shop you may well be greeted by them. If he could, he would likely bring his gorgeous horse, Tucker, to work too!

 

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Gary is undoubtedly the golden heart of American Hat Makers – and he is the first to say his family and team are the soul.

Please join us all as we wish Gary a very Happy Birthday!

 

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