Another Successful “Hat Day In The Sun” Free Hats!

June 27, 2017American Hat Makers Leave a comment

American Hat Makers 10th annual Hat Day In The Sun was another success! We gave away 375 hats! It was so amazing seeing a huge line of people waiting patiently for a Free American Hat Makers Hat. The parking lots all around us where to their full capacity. Everyone was rushing over to get their free hat. Thankfully there was enough hats for everyone waiting. Here is a little video of what it looked like…

We want to give a HUGE shout out to the press for spreading the word, attending our event, and writing a lovely follow up post after the event! We are so thankful. Check out their amazing articles…

Also a huge thank you to the major of watsonville Lowell Hurst for showing up and being a part of our event! We where so honored to have you.

Shout out to the Ella’s at the Airport girls for always showing us their support and attending our event.

and most importantly shout out to our AMAZING customers!

If you want to know more about how to prevent skin cancer click here for some tips.

Don’t forget to follow us on Social Media for our next huge event. You might not want to miss it 😉

American Hat Makers in the Community: Headwear for the Homeless

May 24, 2016American Hat Makers Leave a comment

At American Hat Makers we are dedicated to operating our business with the same level of integrity and compassion that we strive to bring to our day to day lives. We treat each and every team member as though they were family, for indeed, they are.

Our dedication to sustainable and compassionate business practices extends far beyond the walls of our Watsonville warehouse. We believe in supporting the organizations that support our local community and are always willing to contribute high-quality donations for local events such as prizes or silent auctions for non-profit organizations.

One of our most fulfilling campaigns is Headwear for the Homeless. Last winter we teamed up with The Headwear Association for the Eighth Annual Headwear for the Homeless Hat Giveaway.

In conjunction with the Bollman Hat Company, Magid Hats, and Dorfman Pacific we distributed more than 5,000 free winter hats from New York City to Santa Cruz.

“We gave at least 200 beanies away at the homeless shelter. Afterwards we walked the streets and passed out free hats to anyone we thought may be cold. It was a great experience. The event was truly amazing to be a part of, and teaching our daughters about local philanthropy has been priceless,” recalls Hannah Watrous, Director of Global Marketing for American Hat Makers.

Hannah Watrous is a driving force behind American Hat Makers’ charitable and philanthropic giving. With a background and degree in Addiction Counseling, she brings a compassionate and insightful mindset to the business. Hannah’s open heart and dedication to service contribute to the giving culture at American Hat Makers. She is a tremendous role model.

We are honored and pleased to be able to help others and support the residents, schools and other organizations doing good work in Santa Cruz County. We are truly grateful to be a part of this thriving and caring community!

Hat Day in the Sun 2014 – American Hat Makers Press Tour

August 17, 2015American Hat Makers Leave a comment

We couldn’t have made Hat Day in the Sun without the support of our local media. We are so lucky to have excellent journalists in Santa Cruz County!

A huge thank you to these talented and connected folks – especially for allowing us to drop in and give them hats the day before our event in Capitola Village on June 19th – to raise awareness of skin cancer prevention.

Here are some of the local press with Hannah Watrous, our VP of Marketing & Branding at American Hat Makers.

Jondi Gumz
Santa Cruz Sentinel
Scotts Valley

Rosemary Chalmers & Bill Graff
KSCO Radio
Santa Cruz

Noel Smith
Capitola Soquel Times
Aptos

Brian Williams
Register-Pajaronian
Watsonville

Capitola Hat Day in the Sun 2014 – Review from American Hat Makers

August 17, 2015American Hat Makers Leave a comment

What a day for hats!

American Hat Makers and Head’n Home celebrated national “Hat Day in the Sun” on June 19th in Capitola Village by giving out 400 hats to raise awareness for skin cancer and the importance of protecting your skin.

We were part of a national public awareness campaign from The Headwear Association – the largest and most prestigious hat organization. We were grateful that Dorfman Pacific in Stockton donated hats so we could give out so many to our local community.

And we gave out 400 hats! The line was nearly down to Zelda’s Resturant at one point — and there were 70 people in line by 1:30p.

According to Hannah Watrous, VP of Marketing and Branding for American Hat Makers (and organizer of the event), “It wasn’t about giving away free hats. It was about educating our kids about the dangers of skin cancer– really relevant in a beach community.”

The true meaning of this event became apparent and so important once we started hearing stories people shared about their own experiences with skin cancer – from a husband who is currently undergoing chemotherapy for skin cancer (he did receive a hat!) to someone showing us her melanoma scars. We couldn’t be more grateful to be able to share our hats with the local community.

Hannah was overjoyed “hearing the different stories of the survivors…it was priceless!”

We even met visitors from San Jose who are now enjoying our hats.

The Jr. Guards supported our event, too – since Hannah’s daughter is part of the team, “I still receive appreciation from not only the parents of the guards but the children/teenagers genuinely appreciate their Sun Hat!

I can’t wait until next year!!”

Neither can we.

Here’s some of our Press from the event:

We made the front page of the local section in the Santa Cruz Sectional: http://www.santacruzsentinel.com/localnews/ci_25997736/capitola-enjoys-hat-day-sun

We also received generous coverage here, too – thanks to everyone!

http://www.santacruzsentinel.com/capitola/ci_25930363/free-sun-hats-june-19-capitola

http://www.santacruzwaves.com/local-loop/american-hat-makers-sponsor-national-hat-day-in-the-sun-on-june-19/

http://www.contracostatimes.com/california/ci_25930363/free-sun-hats-june-19-capitola

http://aromas.crwe-pr.com/blog/2014/06/20/capitola-enjoys-hat-day-in-the-sun/

http://www.santacruz.com/hat-day-in-the-sun-e2114391

http://santacruz.patch.com/groups/events/p/hat-day-in-the-sun–free-hats-in-capitola-village

http://events.kionrightnow.com/Hat_Day_in_the_Sun_FREE…