Another Successful “Hat Day In The Sun” Free Hats!

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American Hat Makers 10th annual Hat Day In The Sun was another success! We gave away 375 hats! It was so amazing seeing a huge line of people waiting patiently for a Free American Hat Makers Hat. The parking lots all around us where to their full capacity. Everyone was rushing over to get their free hat. Thankfully there was enough hats for everyone waiting. Here is a little video of what it looked like…

We want to give a HUGE shout out to the press for spreading the word, attending our event, and writing a lovely follow up post after the event! We are so thankful. Check out their amazing articles…

REGISTER-PAJARONIAN

REgisterPajaronian

https://www.register-pajaronian.com/article/community-briefs-june-13-hat-giveaway-educates-public-about-skin-cancer

https://register-pajaronian.com/article/from-the-editors-desk-june-27-meet-the-interns

https://www.register-pajaronian.com/article/free-sun-protection

 

SANTA CRUZ SENTINEL

santacruzsentinel

http://www.santacruzsentinel.com/business/20170620/business-digest-june-21-2017-hat-day-in-the-sun-thursday

http://www.santacruzsentinel.com/general-news/20170622/photo-of-the-day-free-artisan-hats

 

@WATSONVILLECITY (on Facebook)

CityOfWatsonville

https://www.facebook.com/watsonvillecity/?hc_ref=SEARCH&fref=nf

 

Also a huge thank you to the major of watsonville Lowell Hurst for showing up and being a part of our event! We where so honored to have you.

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Shout out to the Ella’s at the Airport girls for always showing us their support and attending our event.

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and most importantly shout out to our AMAZING customers!

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If you want to know more about how to prevent skin cancer click here for some tips.

Don’t forget to follow us on Social Media for our next huge event. You might not want to miss it 😉

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Our hats are off to you….except in the sun!

American Hat Makers is co-sponsoring “Hat Day in the Sun,” a national campaign created by The Headwear Association to promote skin cancer awareness!

On June 22, 2017,  starting at 1pm, we will be will be giving out 300 FREE hats at our factory while supplies last! We’re located at 125 Aviation Way, Watsonville CA 95076

Also, on the day of the event, ALL ITEMS (purses, wallets. jackets, hats, etc.) in our retail store will be 50% off!

Snacks and refreshments will be provided, so don’t miss out on this wonderful opportunity to come and have some fun and walk away with a free hat that’ll keep you cool and protected!

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One of the highlights of the day was meeting Chris from Aptos. He had heard about our event while he was at his dermatologist’s getting a cancerous growth removed. While he was in the waiting room he saw a postcard announcing Hat Day in the Sun and he decided to come check it out. After such a health scare, he was thrilled to receive a quality hat that could stand up to the sun and heat and still keep him protected.

Thank you Kathleen Rooney, RN.LE. for volunteering last year

Kathleen Rooney, RN.LE. volunteered her time to hand out sunscreen and lip balm and talk about the importance of sun protection with all of our visitors. Thank you Kathleen and Palo Alto Medical Foundation’s Santa Cruz Dermatology Group!
ATTENTION ALL DERMATOLOGISTS/SKINCARE PROFESSIONALS! We’re really interested in providing skin screenings at future Hat Day in the Sun events, so if you would be able to donate your time to provide a necessary service to the community please contact us so we can coordinate!

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According to Hannah Watrous, Director of Global Marketing and Branding for American Hat Makers (and organizer of the event), “It wasn’t about giving away free hats. It was about educating our kids about the dangers of skin cancer– really relevant in a beach community.”
One thing we love doing here at American Hat Makers is staying connected through the use of press tours! Here we’ve attached photos from our previous press tours and we look forward to stopping by your facilities sometime next week to gift you a hat to keep you safe from the suns harmful rays! If any of your wonderful staff would like a free hat, tell them to stop by on the day of the event! #PressTour

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Jondi Gumz
Santa Cruz Sentinel
Scotts Valley

 

hatdayinthesun_americanhatmakers_ksco

Rosemary Chalmers & Bill Graff
KSCO Radio
Santa Cruz

 

Noel Smith
Capitola Soquel Times
Aptos

 

hatdayinthesun_americanhatmakers_brianwilliams

Brian Williams
Register-Pajaronian
Watsonville

 

 

 Shaz at Pajaro Valley Chamber
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Monica Karst, Founder of Santa Cruz Socialites

Santa Cruz Sentinel

Good Times

Pajaro Valley Chamber

Santa Cruz Chamber

Here’s a recap of our 2014 event!
 

Did you know skin cancer is the most common of all cancers? The fact is 90% of all skin cancers are caused by over-exposure to the sun.

The good news is there are many things you can do to decrease your exposure to the sun, and reduce the possibility for skin cancer.

Here are a few top tips to protect your skin that you can start today!

  • WEAR A HAT! You can purchase an American made leather hat here.
  • Seek out the shade between the hottest part of the day 10am-4pm
  • Do not burn, and avoid tanning and UV tanning booths
  • Wear lip balm with sunscreen everyday
  • Cover up with clothing — breathable long-sleeved shirts and pants are best
  • Wear large UV-blocking sunglasses
  • Use a broad spectrum (UVA/UVB) sunscreen with an SPF of 15 or higher even on foggy days
  • For outdoor activity, use a water-resistant, broad spectrum (UVA/UVB) sunscreen with an SPF of 30 or higher
  • Apply 1 ounce of sunscreen to your entire body 30 minutes before going outside
  • Reapply sunscreen every two hours or immediately after swimming or excessive sweating
  • Keep newborns out of the sun, and use sunscreen on babies over the age of six months
  • Examine your skin each month from head to toe and make note of any abnormal growths or moles
  • Schedule a yearly skin exam with your physician or dermatologists
  • Keep sunscreen in the car – for long car trips
  • Use extra sunscreen near water, snow, and sand – these surfaces reflect the intensity of UV rays
  • Buy extra bottles of sunscreen and keep in gym bag, trunk, diaper bag and purse
  • Lightly spray sunscreen in your hair or on head for extra protection

For more information or to buy UV-Protection Sun Hats, visit our American Hat Makers Hat Store.

Have a safe and happy Summer!

Resources:
http://skincancerprevention.org/skin-cancer/prevention-tips
http://www.skincancer.org/prevention/sun-protection/prevention-guidelines
http://www.aad.org/dermatology-a-to-z/diseases-and-treatments/q—t/skin-cancer/tips

If you have any questions at all please feel free to contact me, I’d love to connect with you! AmericanHatMakers@gmail.com
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Hat Day in the Sun 2017!

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Watsonville, California based American Hat Makers is hosting the tenth annual ​Hat Day in the Sun​. ​Hat Day in the Sun ​is a skin cancer educational event and hat give-away. Last year American Hat Makers gave away nearly 500 of their wide-brimmed, sun protection hats.
Held on Thursday, June 22, 2017, the event will begin at 1:00 and goes until all the hats are given away!

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​Hat Day in the Sun​ is an annual national public awareness campaign dedicated to educating adults and children about how the right head wear can protect against skin cancer, sun damage, and premature aging. To celebrate this event, American Hat Makers will be giving away FREE​ wide-brimmed sun-protection hats.

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One of American Hat Makers’ core values is giving back to the community, and this is one of the most meaningful methods of doing just that. We are dedicated to heightening the awareness of skin cancer and the benefits of wearing a hat in the prevention of sun damage. Our lightweight and durable SolAir ​hats boast a 50+ UPF rating and are made of nylon mesh with a polyester liner. Come check out this event and walk away with an awesome hat that’ll keep you cool and safe!

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Hats for American Heroes!

At American Hat Makers, we believe in giving back to our community. It is not only a core belief of ours, it is written into our mission statement:

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At American Hat makers our mission is to produce distinctive hats while treating our customers and employees with compassion and integrity and bettering our community through service and philanthropy.

Recently, our American Hat Makers family has been asking ourselves:

“What can we do to make a difference in the lives of American service men and women?”

As part of our ongoing dedication to bettering our community, American Hat Makers is proud to announce a new initiative, Hats for American Heroes.

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Decorated serviceman Audie Murphy

The purpose of Hats for American Heroes is to give back in the best way we can to those who have given – and continue to give – their all for us. We want to do anything and everything we can to the men and women in uniform – both active military and veterans.

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U.S Air Force Veteran and founder of the Make-a-Wish foundation, Frank Shankwitz.

Did you know:

  • According to the U.S. Census Bureau, there are 21.8 million veterans of the U.S. armed forces as of 2014, and approximately 10 percent of them are women.
  • California has the highest number of veteran residents, with 2 million, followed by Texas and Florida, each with 1.6 million.
  • According to the Department of Veteran’s Affairs, as many as 20 percent of troops who served in Iraq or Afghanistan since 2001 have come home and reported having PTSD.
  • The Bureau of Labor Statistics states that in 2013 there were 722,000 unemployed veterans.

To that end, through Hats for American Heroes, American Hat Makers will:

  • Donate hats to America’s heroes through community events and charitable giving opportunities.
  • Donate financially to reputable organizations that support our service members and veterans.
  • Offer employment opportunities to America’s military personnel and their families.

 

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Hannah & Garth Watrous attending Master Chief Navy Seal Steve Viola 30 year retirement ceremony as a notable Navy Seal with several accolades.

We want to show support and gratitude for those on active duty, retired veterans, and the wounded, injured, or sick. We hope that our efforts will not only help our heroes, but also inspire others to volunteer, donate, and support the men and women who so selflessly put their lives on the line for our freedoms.

Please join us as we salute and give thanks to our American Heroes!

Written by Jessica Johnson for American Hat Makers

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American Hat Makers in the Community: Headwear for the Homeless

At American Hat Makers we are dedicated to operating our business with the same level of integrity and compassion that we strive to bring to our day to day lives. We treat each and every team member as though they were family, for indeed, they are.

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Our dedication to sustainable and compassionate business practices extends far beyond the walls of our Watsonville warehouse. We believe in supporting the organizations that support our local community and are always willing to contribute high-quality donations for local events such as prizes or silent auctions for non-profit organizations.

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One of our most fulfilling  campaigns is Headwear for the Homeless. Last winter we teamed up with The Headwear Association for the Eighth Annual Headwear for the Homeless Hat Giveaway.

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In conjunction with the Bollman Hat Company, Magid Hats, and Dorfman Pacific we distributed more than 5,000 free winter hats from New York City to Santa Cruz.

“We gave at least 200 beanies away at the homeless shelter. Afterwards we walked the streets and passed out free hats to anyone we thought may be cold. It was a great experience. The event was truly amazing to be a part of, and teaching our daughters about local philanthropy has been priceless,” recalls Hannah Watrous, Director of Global Marketing for American Hat Makers.

Hannah Watrous is a driving force behind American Hat Makers’ charitable and philanthropic giving. With a background and degree in Addiction Counseling, she brings a compassionate and insightful mindset to the business. Hannah’s open heart and dedication to service contribute to the giving culture at American Hat Makers. She is a tremendous role model.

American Hat Makers- giving away- hats- to the Homeless2015-Leilani Alvarez-Bertollini- Garth and Hannah Watrous (10)

We are honored and pleased to be able to help others and support the residents, schools and other organizations doing good work in Santa Cruz County. We are truly grateful to be a part of this thriving and caring community!

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American Hat Makers in the Community: Aptos High School Hall of Fame

American Hat Makers welcomes the opportunity to support the local community and was pleased to donate hats for the 2016 Aptos High School Athletic Hall of Fame silent auction on Saturday, April 30 at the Seascape Golf Club.

Inductees included big wave surfer Tyler Fox, extreme skier Cody Townsend, track athlete Stephanie LeFever and many other Mariner standouts.

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Members of the Aptos High School Hall of Fame committee said they were honored to have American Hat Makers’ contributions from the Sol Air, Ashbury and American Outback lines. “The hats are gorgeous and they really raise the bar on our silent auction. We are grateful for American Hat Makers’ support of our Hall of Fame.”

American Hat Makers congratulates the Aptos High School Hall of Fame Class of 2016! 

Hat Day in the Sun 2014 – American Hat Makers Press Tour

We couldn’t have made Hat Day in the Sun without the support of our local media. We are so lucky to have excellent journalists in Santa Cruz County!

A huge thank you to these talented and connected folks – especially for allowing us to drop in and give them hats the day before our event in Capitola Village on June 19th – to raise awareness of skin cancer prevention.

Read more about Capitola’s Hat Day in the Sun here.

Here are some of the local press with Hannah Watrous, our VP of Marketing & Branding at American Hat Makers.

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Jondi Gumz
Santa Cruz Sentinel
Scotts Valley

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Rosemary Chalmers & Bill Graff
KSCO Radio
Santa Cruz

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Noel Smith
Capitola Soquel Times
Aptos

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Brian Williams
Register-Pajaronian
Watsonville