Why choose American Hat Makers?

Are you looking to revitalize your sales with unique, high-quality products? For over 40 years, family owned American Hat Makers has offered superior quality and design across seven product lines. Our hats are proudly cut and sewn by hand in our 17,000 sq. foot facility in Watsonville, California, with attention down to the last detail. We stand confidently behind each and every item we make, and offer a lifetime guarantee on our entire line of products. At American Hat Makers our mission is to provide our customers with distinctive, one-of-a-kind, artisan hats cut and sewn by hand with the finest materials. Above and beyond the creation of superior products, we are dedicated to treating our customers, and employees with compassion, integrity, and a commitment to bettering our community through service, philanthropy, and open-hearted-ness.

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American Hat Makers is currently in a period of hyper growth. We recently moved facilities, into a building 3x larger than our previous site. We want to take this opportunity to reach out and make new relationships with retail and wholesale partners, so that everyone may share and benefit from this growth.

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All of our hats are assembled in house, allowing for a close eye to be kept on quality and consistency. We offer a lifetime guarantee on any product we manufacture, because they truly do last a lifetime. American Hat Makers offers an unconditional buyback program on any stock not sold, so there is no risk! If some of our hats do not sell, simply let us know and we will buy them back! With no dead inventory, there truly is no risk to buying American Hat Makers.

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The world of American Hat Makers is far reaching. Our styles have been seen on the heads of countless celebrities and been featured in major motion pictures. This is a formal invitation for you to take the next leap that will push your business to the next level! We want to help you start selling a significant volume of the worlds highest quality hats with some of the highest margins anywhere!

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The Power of Rock N’ Roll!

Hardly a more powerful term has ever been coined. Hearing Rock and Roll can conjure images of leather, pyrotechnics, and powerful motorcycles, however these are not the only things that define Rock and Roll. At its core, Rock and Roll is the spirit and drive that all passionate musicians pour into their music. To be a part of such a free-spirited and rip-roaring  genre would require equally powerful musicians.

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Steven Tyler wearing an El Dorado w/ SR2 Band

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Steven Tyler is an American singer-songwriter, multi-instrumentalist, and former television music competition judge, best known as the lead singer of the Boston-based rock band Aerosmith, in which he also plays the harmonica, and occasional piano and percussion. He is known as the “Demon of Screamin'” due to his high screams and his wide vocal range. He is also known for his on-stage acrobatics. During his high-energy performances, Tyler usually dresses in bright, colorful outfits with his trademark scarves hanging from his microphone stand.

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Alice Cooper wearing an El Dorado w/ Buffalo Band

Alice Cooper  is an American singer, songwriter, and actor whose career spans over five decades. With his distinctive raspy voice and a stage show that features guillotines, electric chairs, fake blood, deadly snakes, baby dolls, and dueling swords, Cooper is considered by music journalists and peers alike to be “The Godfather of Shock Rock”. He has drawn equally from horror films, vaudeville, and garage rock to pioneer a macabre and theatrical brand of rock designed to shock people.

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Vinnie Paul wearing a Storm

Vincent Paul Abbott, also known as Vinnie Paul, is an American professional drummer and producer who is best known for being a former member, and co-founder, of the heavy metal band Pantera. He is currently a member of supergroup Hellyeah. He also co-founded the heavy metal band Damageplan in 2003 with his late younger brother, Dimebag Darrell.

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Joe Elliot wearing a Time Port

Joseph ThomasJoeElliott  is an English singer-songwriter and musician, best known as the lead singer of the English rock band Def Leppard. He has also been the lead singer of the David Bowie tribute band the Cybernauts and the Mott the Hoople cover band Down ‘n’ Outz. He is one of the two original members of Def Leppard and one of the three to perform on every Def Leppard album.

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Ron “Bumblefoot” Thal wearing a limited edition Plainsman.

Ron Blumenthal, better known by his stage name RonBumblefootThal, is an American guitarist, songwriter, recording artist and producer. He adopted his nickname from the bacterial infection of the same name, which he learned about while helping his wife study for her veterinary exams. The name went from being just the name of an album, to the name of a record label, to a band name, to eventually his name as a solo artist. He was one of two lead guitarists in Guns N’ Roses from 2006 until 2014 and performed on their sixth studio album Chinese Democracy.

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James Durbin wearing a Time Port

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James William Durbin  is an American singer and guitarist from Santa Cruz, California who finished in fourth place on the tenth season of American Idol. Durbin is currently the lead singer for the heavy metal band, Quiet Riot. He was the lead singer in a band called Hollywood Scars, where he went by the stage name of Jimmy Levox. Influenced by bands such as Metallica, Pantera, Judas Priest, Dream Theater, Guns N’ Roses, Iron Maiden and Motley Crue, Hollywood Scars drew their inspiration from the glitz, glam, and decadence of Hollywood’s Sunset Strip in the 1980s and early 1990s. The band released a single entitled “Under The Cherry Tree”.

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Todd Ogren-Brooks wearing an El Dorado w/ SR2 Band

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Todd Ögren-Brooks is the ultra talented keyboardist for the band Rival Sons. Rival Sons is an American rock band from Long Beach, California. Rival Sons was formed in 2009 from the ashes of guitarist Scott Holiday’s previous band Black Summer Crush (which featured Michael Miley on drums and Robin Everhart on bass). The band took shape when singer Jay Buchanan was persuaded to come in as vocalist on the re-recording of Before the Fire. The band currently features bassist Dave Beste after Robin Everhart left in August 2013. They are currently signed to Earache Records. In September 2013 Rival Sons supported Sammy Hagar across the US then played Hard Rock Vegas in December and started the New Year by headlining a street party in their hometown of Long Beach. Rival Sons toured the United Kingdom from March to April 2015 as well as playing the main stage at Download Festival in 2016. In October 2015 they recorded their fifth album Hollow Bones again with Dave Cobb in just three weeks. The album was released July 2016. After the recording they toured with Deep Purple in Europe. In 2016 they toured as main support for the entire Black Sabbath farewell world tour lasting the entire run.

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Dave Yaden rocking an El Dorado w/ Eye band

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Dave Yaden is a producer, songwriter and actor, he has co-written songs on records by Tyler Hilton, Josh Kelley, Josh Hoge, Curtis Peoples, and Lady Antebellum. Dave cut his teeth in the LA music scene playing in a number of bands while attending USC. He signed a record contract with Atlantic Records alongside singer-songwriter Joe Firstman. With Joe, he toured the country, opening for everyone from Sheryl Crow to Michelle Branch to Willie Nelson. He has recorded and performed with Josh Kelley, cowritten many songs on Josh’s records and played on his hit Amazing, featuring a prominent wurlitzer solo by Dave. He has appeared numerous times on a number of national television shows including Good Morning America, CDUSA, The Ellen Degeneres Show, The Tonight Show, MTVs TRL, and Late night with Carson Daly.

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Kenny Kweens wearing an El Dorado w/ Chain Band

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Kenny Kweens is an American musician who is best known for his nine-year tenure as bassist in the hard rock band Beautiful Creatures In 2009, Kweens left the group and joined L.A Guns (fronted by Phil Lewis), replacing previous bassist Scott Griffin. However, in 2011, Kweens departed, replaced by Griffin. On September 22, 2014, it was announced that Griffin had once again departed the band, and Kweens rejoined the band. Prior to joining Beautiful Creatures, Kweens was a member of Shake the Faith, No. 9, Diamond Star Halo and Melody Black while in 2008 he formed his own solo project titled Villains of Vaudeville.

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Steve Harwell rocking a limited edition Soho

Steven Scott “Steve” Harwell is an American musician who is best known as the lead vocalist for the band Smash Mouth. Smash Mouth is an American rock band from San Jose, California. The band was formed in 1994, and was originally composed of Steve Harwell (vocals), Kevin Coleman (drums), Greg Camp (guitar), and Paul De Lisle (bass). They are known for songs such as “Walkin’ on the Sun” (1997), “All-Star” (1999), and a cover of The Monkees’ “I’m a Believer” (2001), the latter two of which were featured on the soundtrack for the animated film Shrek.

The power of Rock N’ Roll is far reaching and intoxicating! Once you travel down the road of rock, you’ll never look back!

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The Extraordinary Doc Phineas!

We’d love to take some time to highlight one of our wonderful hat ambassadors! If the Steampunk world was personified into the body and soul of a single person, that person would be Doc Phineas! There’s hardly a more distinct character than he.

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Doc Phineas has an intriguing story for any day of the week! In fact, he’s probably runner-up for Most Interesting Man in the World! Doc is a seasoned world traveler, with experiences in 92 countries around the globe. He is a veteran actor who has starred in 15 Hollywood motion pictures. During his college years in the SF Bay Area he wrote, scored and produced 18 Broadway style shows which were produced at the Grace Church in San Jose, CA where he was Youth Minister. On top of this, he has produced 3 musical CD’s, authored 5 books, and has been teaching for over 45 years.

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It seems that since birth, even, Doc Phineas has had an affinity for artistic performance. At the age of 3, he went into full on dance lessons, tap, ballet, gymnastics, singing, violin, piano, and drum lessons. Every weekend his mother took him to do fancy dancing at Buffalo ranch in Akron, Oklahoma. From ages 5 to 8 he appeared as a regular tap dancer on the Pinky Lee Show on television, with appearances on Howdy Doody, the Mickey Mouse Club. He even made guest appearances on The Lone Ranger, Jungle Jim. As he got older his  piano skills really developed and he could play old fashioned rinky tink piano tunes. As a young teenager he was dressed up in a bowler and spatz and even a fake moustache, knocking out the tunes at the Long Branch Saloon in Dodge City, Kansas where they filmed Gunsmoke. Doc Phineas claims that he adopted the style known as Steampunk as early as the 1950’s!

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He soon landed a full scholarship to attend UC Berkeley and relocated to San Francisco, where he worked 3 jobs and produced broadway style shows for the children at a local church, where he was a youth minister. When he completed his BA degree he got a scholarship to study in India. He then headed off to India where he studied yoga under the tutelage of the great Indian saint Sri Anandamayi Ma. He completed his MCE at Madras University, and headed back to Berkeley to continue work on his Ph.D. He was very thin being 6 ft tall and when he returned from India he weighed only 105 lbs as he had gone through famine there. When he was walking in San Francisco one day in long flowing Indian clothing, the fashion diva Sabina saw him and signed him into her agency as a male model. He became a celebrated male model working for House of Dior in Paris and the house model of I Magnin in San Francisco appearing in GQ magazine and on fashion runways all over the world.

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His cousin was on her way to Hollywood to appear on Police Woman and St. Elsewhere so she took him to Hollywood and he ended up with parts on Young and Restless, and was featured in OOKid, Alexa, Out For Blood, Oakbay, Ardvarks, and Batman Forever. He was also working as a set designer and consequently ended up doing designing for Bette Davis, Doris Day, Barbara Streisand, and Michael Jackson for their homes. One night at a party for Wolfgang Puck, he met Tony Curtis. They became such great friends, Tony invited Doc to be on his production team and he worked with him on the last films of his life. He always plays characters that are like Steampunks and old characters in a Western city; the piano player in a bar, the old shop keeper in a western town. Tony asked Doc to move to Las Vegas so they could keep working together . In the year 2000 he had finished his Ph.D. at London University, Shefferton College, so he continued working in productions and teaching in the Las Vegas area. As a member of the Single Action Shooting Society he continued to work on Old Time Movies out at Bonnie Springs Ranch and Calico Ghost Town. Five years ago, he noticed the transformation of some of his students at UNLV to Victorian clothes, top hats, monocles and goggles. He told them he had been wearing that attire since he was a boy. They begged him to sponsor the Steampunk Group at UNLV they told him they couldn’t find one faculty member to back them up, that people laughed at them and they weren’t really welcome at Renaissance Faire…they loved this genre of fiction but they felt sad and alone. He decided it was time to resurrect Dr. Phineas, a character he had once played.

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He was named President of the Steampunk Guild and they got organized so that they could have meetings, learn more about garb, enjoy tea and conversation with eachother, work on wonderful inventions, and travel to archeological sites and digs all over the world including Valley of the Kings in Egypt! Without Doc Phineas’ drive and dedication to the fashion subgenre, who knows where the world of Steampunk would be!

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Business Highlight: Chapel Hats

Chapel Hats is a nationwide chain of high-end hat stores that is dedicated to providing a fun environment in which the consumer can find a hat that’s perfect for them. Every Chapel Hats store has a story to tell. An interesting fact about Chapel Hats is that they partner with architectural salvage companies to reclaim wood and iron to build the shelves, tables and cash counters used in their stores. Each store is built on history with the use of old pieces, and salvage from old shops, factories, schools, pubs, churches, etc. When you step foot in any of their shops you will be taken to a different time period!

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Chapel’s Chinook location.

We first got involved with Chapel Hats 6 years ago at a Las Vegas trade show. John Mckernan, owner and founder of Chapel Hats, came into our booth and remarked at how much he loved our Steampunk Hatter line. We instantly hit it off! John is honest, open, and willing to try new things, which is one of the core values we employ here at American Hat Makers. John is a knowledgeable buyer who is dedicated to the organic growth of his company and isn’t in a rush when it comes to the way he runs his business. The values he employs in his company insures that he does not get too big too fast and lose touch with his clientele.

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John is well known among hat enthusiasts for the impact his chain of shops has had on the hat world. By making high end, high quality hats more widely available to the public, a resurgence of hat styles has been started. Each location has a wide variety of styles in order to cater to a larger demographic. Chapel hats has a reputation for stocking new and cutting edge styles that keep them ahead of the curve when it comes to fashion.

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Working with such dedicated people, such as those at Chapel Hats, is always so rewarding. Our shared interest in hats and hat-making has really made Chapel Hats a part of the American Hat Makers family. Sharing such similar company values and culture has made Chapel Hats a pleasure to partner with! If you’re ever around one of their amazing locations go check them out! The vintage appeal of their stores is only surpassed by the many fashionable hat styles they carry!

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The amazingly talented Lindsey Stirling!

Lindsey Stirling  is an American violinist, dancer, performance artist, and composer.

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She presents choreographed violin performances, both live and in music videos found on her YouTube channel, which she created in 2007. Stirling performs a variety of music styles, from classical to pop and rock to electronic dance music. Aside from original work, her discography contains covers of songs by other musicians and various soundtracks. Her music video, “Crystallize” finished as the eighth-most watched video of 2012, and her cover version of “Radioactive” with Pentatonix won Response of the Year in the first Youtube Music Awards in 2013. Stirling achieved one million singles sold worldwide by August 2014. As of July 2016, her Lindseystomp YouTube channel exceeded 8 million subscribers and over a billion total views. Stirling has been named in Forbes magazine’s 30 Under 30 In Music: The Class Of 2015. Forbes notes her quarter-finalist position on America’s Got Talent in 2010, a No. 2 position on the Billboard 200 for her second album Shatter Me in 2014, and her 8 million subscribers on YouTube. Stirling’s debut album was a commercial success in Europe, selling 200,000 copies in Germany, winning a platinum certification; three additional certifications were given by Austria, Switzerland and Poland. The debut album was nominated for the 2014 Billboard Music Awards for Top Dance/ Electronic album. Stirling’s second album Shatter Me won the 2015 Billboard Music Awards for Top Dance/Electronic Album. Check out this awesome video, Roundtable Rival, to see just how talented Lindsey is!

 

 

Her dancers are always so coordinated and alluring! It’s always such a pleasure watching one of Lindsey’s videos. She’s so obviously passionate about what she does, seeing someone create something so beautiful and genuine is so inspiring!

 

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Lindsey and the Roundtable Rival dancers. The top hat on the left is a Trinket!

Stirling describes her childhood as being raised in a modest household and stated “I would not trade my humble childhood years for anything else. Due to her family’s financial limitations, her parents could only afford to find a violin teacher who would give her half lessons. Told by instructors that “a child isn’t going to learn how to play in 15 minutes a week”, her parents persisted, and at the age of five she began taking violin lessons. You can see where this led!

 

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Lindsey with the Master of Tides dancers. The hats pictured here are the Pipefitter, Kraken, and Trinket!

Nowadays, Lindsey is recording amazing music and stunning crowds with performance pieces like “Master of Tides”. Lindsey partnered with UE Boom to create a live, spontaneous performance piece in a crowded plaza and filmed it with hidden cameras! Check out this one-of-a-kind performance!

 

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Whenever we get the chance to partner with such a unique, creative-minded individual such as Lindsey, we’re reminded of why we do what we do! At American Hat Makers, we strive to create masterful pieces of art, so that artists like Lindsey can achieve their vision and continue to fill the world with captivating and genuine art!

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Prosperity Camp

This year’s Prosperity Camp was such a fun and fulfilling experience! For those that don’t know, Prosperity Camp is a 2-day seminar created by Greg Reid where the lucky few that attend have the opportunity to interview and discuss key points of business with a multitude of successful entrepreneurs. The energy, information, and networking we walked away with was invaluable and we left feeling completely fulfilled and ready to improve the way we approach running our company. Along the way we met so many interesting, amazing, and driven people who’s experiences gave valuable insights on many aspects of living your life to it’s full potential.

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We at American Hat Maker’s are all about constant improvement in all aspects of life, so we of course jumped at the opportunity to attend such a useful event. Among those we met there was Jeff Hoffman. Jeff is a successful entrepreneur, proven CEO, worldwide motivational speaker, published author, film producer, and a producer of a Grammy-winning jazz album in 2015. He has been the founder of multiple startups, a CEO of both public and private companies, and has served as a senior executive in many capacities. Jeff has been part of a number of well-known companies, including Priceline.com. uBid.com, ColorJar, and more.

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Ingenuity + Felt + Leather = American Hat Makers Hybrid Hats

As the world’s leading luxury boutique hat brand for over 40 years American Hat Makers prides itself on creating handmade American products. We are THE Premiere cut and sew facility in the world.

Our hats are unique pieces of art and we are constantly expanding the boundaries and challenging our designers to create hats that engage the fantasies of our customers as well as meet – and exceed – their practical needs. One of our most successful examples of this are our “hybrid hats.”

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Garth and Hannah with Don Rongione, President of Bollman Hat Company.

American Hat Makers is the first American hat maker to create felt and leather hats in striking combinations that are both fashionable and fully functional. In order to create our hybrid hats we partnered with Don Rongione from the prestigious Pennsylvania-based Bollman Hat Company for high quality felt products.

Take a moment to learn more about our Ashbury Line which features our hybrid hats:

We call the Ashbury line our Trendsetter Collection because it features some of our most fashion-forward pieces and highlights the playful, artistic marriage of leather and felt.

The Summit

One of our newest additions to the Ashbury Brand, the Summit hat boasts a timeless, classic style.

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Emily Swallow wearing a Summit just right!

Made from luxurious full grain American cowhide leathers and lite felt, this hat will take you from the after-hours jazz club to brunch on the bay in style.  Choose one of our traditional colors like Black, Pewter, and Saddle, or give your look a little more pizazz and choose a crown in Blood Orange, Navy or Sage.

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Summit in Saddle

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Summit in Navy

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Summit in Black

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Summit in Blood-Orange

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Summit in Pewter

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Summit in Sage

Each crushable hat features a 2 ¾” leather brim and a subtle buckle on the band. Details and quality matter and this hat shows you know how to make your look fashion forward with the Summit Hat Hybrid.

The Trilby

Once known as the “rich mans favored hat” the Trilby is a low-profile classic that brings an air of sophistication to any wardrobe or setting.

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Cecilia Balogot in a Pewter Trilby.

Now offered in four colors – from timeless Black to eye-catching Blood-Orange, the Trilby will take your look to another level. Choose the subtle brown of Saddle or the comforting, familiar shade of Pewter to project an air of Cary Grant unruffled cool.

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Trilby in Blood-Orange

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Trilby in Saddle

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Trilby in Pewter

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Trilby in Black

 

With a 4 ¼ inch crown and a leather 1 ½” brim this hat brings an element of style beyond the sum of its parts.

The Richmond

Take your liberty in this revolutionary design of a civil war era cap.

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Gilles Marini and Jimmy Jean-Louis rocking their style!

Crafted by hand, this stylish lid brings a leather brim and hat band together with a crown of LiteFelt.

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Richmond in Blood-Orange

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Richmond in Sage

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Richmond in Pewter

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Richmond in Brown

This union creates an everyday and special event option for your head-topping needs.

To order these wonderful hats, call 1-800-642-3428 as they are not yet available online. Head on over to our website to check out our many other high-quality, hand-made hats designed and manufactured in the USA.

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Written for American Hat Makers by Jessica Johnson.