Another Successful “Hat Day In The Sun” Free Hats!

American Hat Makers . 2017 .Hat Day in the Sun. Watsonville (71)American Hat Makers . 2017 .Hat Day in the Sun. Watsonville (60)

American Hat Makers 10th annual Hat Day In The Sun was another success! We gave away 375 hats! It was so amazing seeing a huge line of people waiting patiently for a Free American Hat Makers Hat. The parking lots all around us where to their full capacity. Everyone was rushing over to get their free hat. Thankfully there was enough hats for everyone waiting. Here is a little video of what it looked like…

We want to give a HUGE shout out to the press for spreading the word, attending our event, and writing a lovely follow up post after the event! We are so thankful. Check out their amazing articles…

REGISTER-PAJARONIAN

REgisterPajaronian

https://www.register-pajaronian.com/article/community-briefs-june-13-hat-giveaway-educates-public-about-skin-cancer

https://register-pajaronian.com/article/from-the-editors-desk-june-27-meet-the-interns

https://www.register-pajaronian.com/article/free-sun-protection

 

SANTA CRUZ SENTINEL

santacruzsentinel

http://www.santacruzsentinel.com/business/20170620/business-digest-june-21-2017-hat-day-in-the-sun-thursday

http://www.santacruzsentinel.com/general-news/20170622/photo-of-the-day-free-artisan-hats

 

@WATSONVILLECITY (on Facebook)

CityOfWatsonville

https://www.facebook.com/watsonvillecity/?hc_ref=SEARCH&fref=nf

 

Also a huge thank you to the major of watsonville Lowell Hurst for showing up and being a part of our event! We where so honored to have you.

American Hat Makers . 2017 .Hat Day in the Sun. Watsonville (88)

 

Shout out to the Ella’s at the Airport girls for always showing us their support and attending our event.

American Hat Makers . 2017 .Hat Day in the Sun. Watsonville (14)

and most importantly shout out to our AMAZING customers!

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If you want to know more about how to prevent skin cancer click here for some tips.

Don’t forget to follow us on Social Media for our next huge event. You might not want to miss it ūüėČ

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108th Annual Headwear Association Dinner

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American Hat Makers attended the 108th Annual Head Wear Association Dinner! The Headwear Association is the oldest association in the hat trade, and in fact, the oldest of its kind in the world. Their mission is to promote hat wearing, the headwear industry throughout the world, and foster goodwill and fellowship among those engaged in the headwear industry.¬†Held at The Loeb Boathouse, Central Park! The evening started with a business meeting, cocktails, an amazing Fashion Show! It ended with an award ceremony and delicious dinner! The Retailer of the Year Award went to Tony Lippi from The Panama Hat Company. The 2016 Headwear Hall of Fame Inductees where, John Wayne, Usher, Justin Timberlake, Kate Hudson, Christina Aguilera, Hedy Lamarr. Be sure to save the date for next years 109th Annual Dinner on April 27th, 2017. Here are some captured moments of the 108th dinner…

The Headwear Association Dinner - AmericanHatMakers 4Annual board meeting

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IMG_4483The Headwear Association Board members

IMG_4658Millinery women showing off their fabulous hats at the 108th Annual dinner

 

IMG_4523Bob & Kim Broner owners of Broner Hats

 

 

IMG_4678Owners of Magid Hats

IMG_4681Magid Hats Family

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IMG_4474Gia Skova in the San Tropez by Wallaroo Hat Company. Simply Breathtaking at The Loeb Boathouse at Central Park.

IMG_4485PR  Jill Hammer and Hannah Watrous

IMG_4677Millinery Ladies, Evetta Petty

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IMG_4495Kourtney Bush with San Diego Hat Company and Jim

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IMG_4510Ellen Christine from New York

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IMG_4582Angus and Agustino

 

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IMG_4643Kathy Anderson

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IMG_4730JJ Hatter Crew

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The Headwear Association Dinner - AmericanHatMakers 18

The Headwear Association Dinner - AmericanHatMakers 9Garth Watrous and Don Rongione from Bollman Hat Company

The Headwear Association Dinner - AmericanHatMakers 8Updated 2016 Hall Of Fame Inductees

The Headwear Association Dinner - AmericanHatMakers 15Past Headwear Association Dinners

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IMG_4980 Tony Lippi owner of The Panama Hat Company won Retailer of the Year

IMG_5000Arthur Gardner from Dorfman Pacific Company Inc. won the Ben Rosenthal Award

IMG_5010Todd and Arthur Gardner

IMG_5029Jen with Hats in the Belfry

IMG_5053Garth Watrous and Jill Hammer

IMG_5126Charles Rand and his wife

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The Headwear Association Dinner - AmericanHatMakers 23Darrin Santos Thank you for providing all these amazing photos and being an exceptional photographer every year!

 

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The Headwear Association Dinner - AmericanHatMakers 30Garth, Hannah, and Don Celebrating Agustino retiring this year after 30 years of designing hatbands in the industry.

The Headwear Association Dinner - AmericanHatMakers 31Jerry Miller and his wife from Hat Co.

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The Headwear Association Dinner - AmericanHatMakers 32Agustino at work until May 31st. We are sad to see him leave

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– American Hat Makers

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Hat Day in the Sun 2014 – American Hat Makers Press Tour

We couldn’t have made Hat Day in the Sun without the support of our local media. We are so lucky to have excellent journalists in Santa Cruz County!

A huge thank you to these talented and connected folks – especially for allowing us to drop in and give them hats the day before our event in Capitola Village on June 19th – to raise awareness of skin cancer prevention.

Read more about Capitola’s Hat Day in the Sun here.

Here are some of the local press with Hannah Watrous, our VP of Marketing & Branding at American Hat Makers.

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Jondi Gumz
Santa Cruz Sentinel
Scotts Valley

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Rosemary Chalmers & Bill Graff
KSCO Radio
Santa Cruz

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Noel Smith
Capitola Soquel Times
Aptos

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Brian Williams
Register-Pajaronian
Watsonville

Capitola Hat Day in the Sun 2014 – Review from American Hat Makers

What a day for hats!

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American Hat Makers and Head’n Home¬†celebrated national “Hat Day in the Sun” on June 19th in Capitola Village by giving out 400 hats to raise awareness for¬†skin cancer and the importance of protecting your skin.

We were part of a national public awareness campaign from The Headwear Association Рthe largest and most prestigious hat organization. We were grateful that Dorfman Pacific in Stockton donated hats so we could give out so many to our local community.

And we gave out 400 hats! The line was nearly down to Zelda’s Resturant at one point — and there were 70 people in line by 1:30p.

According to Hannah Watrous, VP of Marketing and Branding for American Hat Makers (and organizer of the event), “It wasn’t about giving away free hats. It was about educating our kids about the dangers of skin cancer– really relevant in a beach community.”

The¬†true meaning of this event became apparent and so important once we started hearing stories¬†people¬†shared about their own experiences with skin cancer – from a husband who is currently undergoing chemotherapy for skin cancer (he did receive a hat!) to someone showing us her melanoma scars. We couldn’t be more grateful to be able to share our hats with the local community.

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Hannah was overjoyed “hearing the different stories of the survivors…it was priceless!”

We even met visitors from San Jose who are now enjoying our hats.

The Jr. Guards supported our event, too – since Hannah’s daughter is part of the team, “I still receive appreciation from not only the parents of the guards¬†but the children/teenagers genuinely appreciate their Sun Hat!

I can’t wait until next year!!”

Neither can we.

Here’s some of our Press from the event:

We made the front page of the local section in the Santa Cruz Sectional: http://www.santacruzsentinel.com/localnews/ci_25997736/capitola-enjoys-hat-day-sun

We also received generous coverage here, too – thanks to everyone!

http://www.santacruzsentinel.com/capitola/ci_25930363/free-sun-hats-june-19-capitola

http://www.santacruzwaves.com/local-loop/american-hat-makers-sponsor-national-hat-day-in-the-sun-on-june-19/

http://www.contracostatimes.com/california/ci_25930363/free-sun-hats-june-19-capitola

http://aromas.crwe-pr.com/blog/2014/06/20/capitola-enjoys-hat-day-in-the-sun/

http://www.santacruz.com/hat-day-in-the-sun-e2114391

http://santacruz.patch.com/groups/events/p/hat-day-in-the-sun–free-hats-in-capitola-village

http://events.kionrightnow.com/Hat_Day_in_the_Sun_FREE…

http://eventful.com/capitola/events/hat-day-sun-free-hats-prevent-skin-cancer-/E0-001-071501755-2

http://www.gtweekly.com/index.php/santa-cruz-arts-entertainment-lifestyles/events-calendar...

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Hat Day in the Sun – Q&A with Hannah Watrous:

As you know, American Hat Makers are sponsoring Hat Day in the Sun this Thursday, June 19th, in Capitola. We are giving away over 300 sun protective hats – to raise awareness for skin cancer prevention – presently, the most common cancer in the U.S.

This is a national public awareness campaign created by The Headwear Association and the first time this event will be held in Santa Cruz County.

Hannah Watrous, our VP of Brand and Marketing, is heading up the event. She’s an avid sponsor and supporter of charity events Рespecially if they help the local community.

We caught up with Hannah (and previewed her fabulous hat for the day) to get her thoughts about why this event is important to bring to Santa Cruz County.

According to Hannah, ‚ÄúAny beach community tends to expose their body to sun naturally. Hats are a great way to protect your head and face.‚ÄĚ

What does she hope to gain by this event?

‚ÄúWe want to educate everyone about skin cancer prevention. We also want the community to know that American Hat Makers, the premier hat company, is local and can provide headwear for any experience ‚ÄĒ whether you are golfing, paddle boarding or going out dancing!‚ÄĚ

What do you love about this event?

‚ÄúWe love connecting with the locals while giving away free hats. We are always looking for ways to make a difference and support the community.‚ÄĚ

Head’n Home Hats, parent company of American Hat Makers, is a family-owned and operated premier cut and sew hat-making company for founded in 1978 by Gary Watrous. All of American Hat Makers headwear are guaranteed for life, custom fitted and handmade in Watsonville, California using the finest American leather and materials. Their men’s and women’s hats are renowned for their unsurpassed quality, attention to detail, and unique designs. For more information, visit headnhome.com.

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